Authentica collaborates with the world’s best healthcare brands to strengthen connections with patients, clinicians, and employees. We leverage the power of story to engage, inform, motivate, and shift the perspective of your target audience.
With video as our primary vehicle, we create content for corporate, public relations, and brand marketing teams by uncovering unique stories and angles that engage audiences and inspire them to act. Clients love how easy we make the process, and that we’re invested in their success.
Today, just about anyone can make a video. But creating content that stands out requires much more than just technical skills – it requires a deep understanding of the human condition and how we connect with each other. Our content is powerful because we leverage real people and authentic voices to drive our audience to act.
That’s the power of story.
Our in-house creative, production and post-production keep costs lean and quality within our control.
Great ideas bring clients in, but service and partnership keep them coming back.
With backgrounds in broadcast journalism, documentary and branded content, our storytellers hook the audience and deliver results.
We’re more than a video production company— our expertise spans marketing, branding and audience research.
With more than 180 awards from the world’s top video and film festivals, there’s always a handy paper weight around.
WHO YOU ARE
You market pharma, medical devices or biotech.
We know the complex healthcare environment and how to engage patients, HCPs and KOLs. The result? Award-winning, powerful stories that touch clinicians and patients alike.
You’re a communications professional.
Bring us in and we’ll become an extension of your team. We’ll hit the ground running, manage deliverables, keep the budget in check and deliver on‐target video content that will make you the hero.
You’re on an advertising or brand team.
As your new “in-house production team,” we’ll broaden your skill set with solid directing, dynamic motion graphics and superior editorial—helping you develop powerful content for any distribution channel.
You’re in PR.
Hire us and you’ll gain an experienced production partner that truly adds value. We’ll drive creative discovery and unearth the unique approach that will deliver your client’s objectives.
WE LOVE TO BRAINSTORM
We’re industry experts when it comes to producing videos that move and evoke your audience. Whether you’re sharing patient stories, sharing the latest product details, or prepping for a tradeshow, our team has the skills to bring your vision to life.
We offer free consultations to make sure we’re the right match for your project goals.
Send us a message and let’s get started.
HOW WE WORK
THE AUTHENTICA PROCESS
We’ve got this down to a science, and we’re here to guide you each step of the way.
With in-depth research, patient and healthcare provider pre-interviews, and exploration of current audience perceptions, we identify specific emotional triggers. Uncovering these triggers helps us find compelling story points and key insights that humanize both the patient and physician experience.
We select and optimize story beats for a solutions-orientated creative strategy. In this stage, we pinpoint and integrate key messages with emotion-evoking authenticity.
We partner with your medical, legal, and regulatory teams on proper language and accuracy. In this step we determine appropriate boundaries, project scope, and manage expectations from the start.
We conduct pre-interviews and then select the strongest contributors who can share a story that aligns with your company’s message and objects, getting the tone and all the details just right.
Producing Your Stories
After extensive planning and pre-production, we determine the key process milestones to ensure that content meets the strategic and emotion objectives of your project.
SEE THE WORK
With over 30 years in the business, we’ve mastered our craft. Authentica specializes in corporate documentary, employee communications, and brand marketing in the world of healthcare and pharmaceuticals.
You can trust us to tell the story of your company, your products, and your patients.
WE TELL THEIR STORIES
Global brands have trusted Authentica Media to bring their stories to life for decades. We have the experience and ability to make your vision a reality.
You and your stories are in good hands.